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Marketing Automation
Email/CRM chains, lead-scoring, auto-segmentation, triggers and ad sync. Set up CDP/CRM, ETL and decision rules.
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We focus on revenue growth and efficiency: we design strategies, automate marketing and remove bottlenecks in digital funnels. Below is the current list of areas without fixed price lists: we discuss scope and expected impact, then prepare an offer for the task.
Attention.
We do not work with gambling, debt collectors, microfinance organizations, dietary supplements or realtors. We keep a high bar for ethics and transparency.
Automation
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Business Process Automation
RPA scenarios, integrations (1C/ERP/CRM), procedures and process orchestration: brief -> production -> quality control -> reporting.
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Digital Marketing Automation
Bid-management rules, dynamic feeds, webhooks, data pipelines from advertising accounts to DWH and BI.
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Advertising Cost Ratio Optimization
Attribution models and unit economics for managing advertising cost ratio: budget reallocation scenarios based on ROI/ROMI.
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Private LLM Implementation
We deploy private LLMs (on-prem/VPC), design prompt agents for support, analytics and content generation, and configure access policies and logging.
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CDP and End-to-End Analytics
A single client profile, event collection from the site / applications / offline, normalization, deduplication, audit of tag management.
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RPA for the Sales Department
Proposal auto-fill, request parsing, CRM status updates, reminders and routine-free report generation.
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Market Research
In-depth interviews, Jobs-to-be-Done, TAM/SAM/SOM, competitor map and market-entry barriers.
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Target Audience Analysis
Segmentation, personas, JTBD maps and funnel stage communication scenarios.
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Competitive Analysis
Benchmarking, price corridors, creatives and channels analysis, advantage/barrier matrix.
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Strategic Planning
Positioning, brand architecture, goals and KPI, roadmap for 6-12 months.
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Evaluation of channel efficiency
Mix modeling, each channel’s contribution to sales, and budget optimization scenarios.
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Positioning and UVP
Value proposition canvas, segment-by-segment reporting, hypothesis testing on a real audience.
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Content Strategy
Content map, editorial calendar, guidelines for tone and visual, production processes.
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Unit economy and pricing
CAC/LTV, segment margins, price strategy testing and promotional mechanics.
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Web analytics
GA4/Yandex.Metrica, server-side tracking, event schemas and QA data quality.
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User Journey Analysis
CJM map, friction points, prioritization of improvements, and conversion impact forecast.
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Comprehensive SEO Audit
Technique, content, links, E-E-A-T; a plan for quick wins and long-term improvements.
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A/B-turnkey testing
From hypotheses and design to implementation and statistics, the framework for experimentation and knowledge base.
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Competitor Monitoring
Tracking prices, range, creatives and SEO: Automatic reports and alerts.
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CRO (Conversion Optimization)
UX audit, heat maps, hypotheses on ICE priorities, a cycle of improvements “dies-decis-check”.
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Email/CRM Marketing
Segmentations, greeting/reactivation scenarios, personalization and anti-spam hygiene.
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Performance advertising
Context and targeting, feed strategies, offsite conversions and betting automation.
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BI-dashboards of marketing
Uniform funnel, ROMI and LTV reports, DWH/Superset/Metabase data in clear metrics.
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