Baliyants.com • Cases

Cases and Implementations

We collected examples of projects for medium-sized businesses: process automation, operational management, CRM marketing, analytics and implementation of Business OS. In each case, the focus is on a clear result: less manual work, more transparent responsibility, faster applications, higher manageability and quality of solutions.
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ProfSnab Region - distribution of building materials

Medium-sized businessesBusiness OSOperations management

A company with a regional sales network, its own warehouse and 38 employees in the operating circuit, implemented Business OS for applications, purchases, shipments, discount approvals and receivable control.

The result: Overdue shipments decreased by 31%, the manager received a daily picture of warehouse, margin, payments and bottlenecks without manually assembling reports.

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TechnoLine Service - installation and maintenance of engineering systems

B2B servicesBusiness OSSLA and challenges

The company had disparate tables on objects, engineering tasks, acts and warranty claims, and put together a single outline in Business OS: object card, applications, departure calendar, documents, responsibilities and statuses.

The result: the dispatcher stopped keeping work in personal chats, the response time for service calls was reduced from 2 days to 6 hours, and acts began to be formed from the object card.

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NordPack – packaging for local brands

ProductionCRMEnd-to-end analytics

The packaging manufacturer received requests from the site, messengers, recommendations and reorders, but did not see the real economics of the channels, set up a CRM funnel, sources, a plan of fact for managers and control of repeat transactions.

The result: the share of repeat orders increased by 18%, the head saw margins by product types, and the advertising budget was redistributed into channels with payback applications.

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FinGrad – accounting outsourcing for small and medium-sized businesses

ServicesProcessesCustomer service

The team accompanied more than 120 clients, but tasks, reporting deadlines and document requests lived in emails and chat rooms, described the service process, introduced uniform statuses, timing controls and client communication templates.

The result: the number of forgotten customer requests fell to almost zero, senior specialists received a clear line of work, and new employees began to enter the processes faster.

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FreshBox Market – Delivery of Farm Products

E-commerceCRM marketingRetention

Delivery service grew through advertising, but lost customers after the first purchase, customized segments by order frequency, trigger chains, reactivation, repeat purchase analytics and understandable offers for different groups of buyers.

The result: Repeated orders in 60 days increased by 22%, resale costs decreased, and marketing stopped sending the same offers to the entire database.

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MedLogistics Plus - supplies of consumables for clinics

B2B distributionBusiness OSProcurement and warehouse

The medical supplies provider worked with clinics, multiple warehouses and urgent applications, and Business OS collected applications, reserves, purchases, shipments, documents, and critical residue control.

The result: urgent repurchases decreased by 28%, managers began to see the availability of goods before the promise to the customer, and the head received a single screen for balances, payments and overdue actions.

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OKNAProf Installation - production and installation of windows

ProductionCRMInstallation brigades

The company lost bids between measurement, calculation, production and installation, reassembled the CRM funnel, linked the metering calendar and crews, introduced order readiness statuses and re-touch control.

The result: conversion from measurement to contract increased by 16%, installation transfers decreased, and the sales manager began to see bottlenecks before customer complaints.

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UrbanFit Studio – a network of fitness studios

Network of servicesCRM marketingRetention

The studio network got leads from ads and social media, but didn't return customers well after the trial, set up segments, touch chains, administrator control and subscription analytics.

The result: Passport sales after a trial visit rose 21%, repeat visits became manageable, and marketing saw a return on channels across studios.

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TerraSwarehouse - 3PL-warehouse for online stores

LogisticsBusiness OSSLA

The order storage and assembly operator was running online stores, but part of the job was chatting: acceptance, divergence, assembly, returns and claims, and putting together a contour of customer, operations and SLA management.

The result: disputed orders began to be sorted out on the transaction card, the delay of the assembly decreased by 33%, and the customer manager received a transparent status for each store.

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AgroTech Spare Parts - dealer of equipment and spare parts

B2B salesCRMSeasonal demand

The farmer and parts dealer depended on seasonal surges in demand and personal memory of managers, set up a customer base, seasonal reminders, control of commercial offers and repeat sales analytics.

Repeated requests for seasonal positions increased by 19%, forgotten commercial offers decreased, and the executive saw a forecast of demand for customer groups.

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Craft Furniture Pro - production of cabinet furniture

ProductionBusiness OSOrder planning

Furniture manufacturing worked with individual orders, measurements, material purchases and installation, assembled Business OS to control the application, specification, production, delivery, installation and complaints.

The result: installation transfers decreased by 29%, the manager began to see the workflow and bottlenecks on orders before the customer asked for status.

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Service House - service management companies

B2B serviceSLAOperations management

The contractor of the management companies was servicing applications for commercial and residential properties, but the dispatch lived in chat rooms, set up a register of objects, applications, outfits, SLA, photo fixation and closure control.

The result: applications without a designated contractor decreased by 44%, claims analysis began to rely on the history of the card, and the dispatcher saw the load of teams.

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Health Line – a network of diagnostic offices

Medicine.CRM marketingRecords and retention

The diagnostics network received applications from advertisements and recommendations, but lost some patients between recording, visiting and re-admission, set up a CRM funnel, reminders, segments and source analytics.

The result: no-shows decreased by 17%, re-entries increased due to personal reminders, and marketing saw a payback for channels by services.

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PromKlining Region - cleaning of commercial facilities

ServicesQuality controlField teams

The cleaning company served offices, warehouses and retail space, but quality control and shift assignments were scattered, and they introduced checklists, photo reports, routes, comment statuses and customer reports.

The result: Repeated comments on facilities decreased by 36%, supervisors received a transparent list of issues, and customer reports were collected without manual reconciliation.

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TechPartner Snab - supply of industrial equipment

B2B salesCRMMarketing analytics

The equipment supplier worked with long deals, tenders and repurchases but did not see the quality of sources and stalled commercial offers. reassembled CRM, reasons for refusals, touches and margin reports.

The result: the number of CPs without the next step fell by 32%, sales and marketing began to rate channels by deal and margin, not just by bids.

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Morgan-mills.ru - garment factory

Full-cycle clothing production, 11 times lead number.

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Guahoo.ru - thermal underwear

Russian brand of functional clothing. Start from scratch: architecture, data model and design system.

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BETEREX Logistics (mybeterex.com)

Optimizing SEO and advertising for delivering goods from China: 20% increase in visibility, decrease in DDR from 9.5% to 4.2%, and 25% reduction in advertising costs.

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Online store Becompact.ru

Founded in 2007, it offers electronics, appliances, furniture, auto goods, clothing and more.

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Assortment management

Development and implementation of an assortment management system for optimizing business processes.

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Online store pobratski.ru

Shop profitable purchases: household appliances, tools, car goods, furniture, clothing.

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SEVERIN DEVELOPMENT

The largest engineering company in Russia, a leader in technological solutions.

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Online store net-mart.ru

Since 2014, the leader in the sale of electronics: computers, laptops, server equipment.

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Marketing by BPS Planung

BIM-planning and architecture, partner for contractors and design bureaus.

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Online store Fashion Trends

Fashionable clothing for everyone, trends and exclusive collections from global brands.

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Kitchen yard (kd-kuhni.ru)

The leader of the furniture market, kitchen sets of high quality and design.

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SEO for Garmin.ru

The official website of Garmin, a leader in GPS navigation and sports watches.

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Website SmartTrade.su

The sale of electronics and household appliances, founded in 2020.

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