Audit

Marketing Audit to Find Growth Points

We audit marketing to understand where leads, budget and control are lost: channels, website, CRM, analytics or sales.

What the Work Includes

A marketing audit is useful when a business has activities, contractors and reports, but no clear answer about what creates growth and what only consumes resources. We review the whole system: positioning, demand, competitors, landing pages, ads, SEO, CRM, analytics, lead handling and management reports. The outcome is a prioritized decision map, not a generic list of comments.

Channels and Demand

We check SEO, ads, content, landing pages, segments and demand fit.

Funnel

We review the path from first touch to lead, qualification, deal and repeat request.

CRM and Data

We evaluate statuses, loss reasons, UTM, goals, events and management report quality.

Growth Plan

We prioritize actions by financial impact, implementation speed and risk.

When This Is Useful

Marketing works, but management does not see a clear connection between spend, leads and sales.
Before increasing budget, the business needs to know which channels and hypotheses deserve scaling.
There is chaos in contractors, reports, CRM and lead funnel.

Project Route

Data Collection

We collect access, exports, reports, channel structure and CRM funnel.

Diagnostic

We find losses, duplicates, weak hypotheses, analytics gaps and lead handling problems.

Prioritization

We create an action list with impact, complexity and ownership.

Review

We hold a management session and fix the change roadmap.

Metrics We Control

ROMI CPL CPA funnel conversion lead quality budget losses

Trust Signals 1

The audit evaluates marketing together with sales and CRM, not ad accounts alone.

Trust Signals 2

Every recommendation receives a reason, expected effect and next step.

Trust Signals 3

The result can be used as a work plan for an internal team or contractors.

Related Services

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FAQ

What is included in a marketing audit?

Channels, website, offers, funnel, CRM, analytics, budget, competitors and management decisions.

Do you need ad account access?

Preferably. External audit is possible without it, but budget conclusions are less precise.

How long does an audit take?

A small scope takes several working days, while deep audit with CRM and sales takes longer.

What is the output?

Problem map, priorities, quick improvements, risks and a roadmap for the next work cycle.

Other Directions

Marketing Services for Managed Growth Marketing Internet Marketing for Leads and Sales Growth Digital Marketing Strategy: Market, Positioning, Channels Strategy Digital Marketing: Channels, Data, and Funnel Growth Digital Performance Marketing with Economic Control Performance Business Automation: Processes, Roles, Data, Control Automation Business Process Optimization Without Excess Bureaucracy Optimization Business Process Management: Roles, KPIs, Rhythm BPM Business Process Documentation: Clear, Useful, Implementable Documentation Business Process Reengineering for a New Management Level Transformation SEO Promotion for a Stable Flow of Qualified Leads SEO and Demand Contextual Advertising with Lead and Sales Control Paid Search Targeted Advertising for Segments and Qualified Leads Targeted Ads SMM Promotion That Supports Sales SMM Lead Generation for B2B and Service Companies Lead Generation CRM Implementation for Sales and Service Processes CRM BPM Systems and Process Management BPM Business Digitalization Without Tool Chaos Digitalization ERP Implementation: Processes, Data and Management Control ERP Management Accounting for Owners and Teams Management Accounting Integrated Marketing for Mid-Sized Business Marketing Ongoing Marketing Management for Business Marketing Management Service Promotion Focused on Trust and Leads Services B2B Marketing for Long Sales Cycles and Complex Services B2B Marketing Management: Goals, Metrics and Cadence Management Operations Management for Companies Operations Operations Consulting for Better Management Control Consulting Business Process Setup: Roles, Rules and Control Processes Business Process Regulation Without Excess Bureaucracy Regulations Operations Automation Automation Full-Service Marketing for a Managed Lead Flow Marketing Ongoing Marketing Operations for Mid-Sized Business Marketing Management Marketing Outsourcing Without Losing Control Outsourcing Marketing Strategy Development for Companies Strategy Business Promotion Through Channels, Website and Analytics Promotion Process Management in a Company Processes Company Business Processes: Mapping, Control and Improvement Processes Business Process Audit and Operational Loss Detection Audit Business Process Modeling for Management and Automation Modeling Business Management System: Processes, Tasks, Data Management Full-Service Performance Advertising for Leads and Sales Performance B2B Lead Generation with Lead Quality Control B2B Advertising Budget Management Based on Sales Data Budget Full-Funnel Marketing Analytics for Management Decisions Analytics Sales Funnel Optimization from Traffic to Payment Funnel SOP for Business: Standard Operating Procedures SOP Task Execution Control Without Manual Chasing Control KPIs and Management Metrics for Business KPI Warehouse Process Optimization for Speed and Accuracy Warehouse Service Process Optimization and Customer Experience Service CRM Marketing for Repeat Sales and Retention CRM Search Marketing: SEO, Ads and Demand Search Procurement and Purchasing Process Optimization Procurement Business Change Management Without Losing Pace Change

We will audit marketing and show growth points

We will review channels, data and funnel to define the next move. We will review the task and suggest the first practical step.

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